Rosa is an accomplished executive with a proven track record of helping companies and individuals achieve breakthrough performance. She’s an Expert in product management, marketing, customer experience and client development.

As a member of the senior management team at American Express (AMEX), Rosa held multiple leadership positions, including: general manager of Small Business Charge Cards, general manager of Small Business Loyalty Marketing, head of New Accounts Operations, head of Customer Experience for US Cards and chief marketing officer (CMO) for the OPEN division. As CMO for OPEN, Rosa developed the first sub brand for AMEX and launched Small Business Saturday, a national movement to drive sales to small businesses on the day between Black Friday and Cyber Monday. Prior to AMEX, Rosa was a principal at Booz, Allen & Hamilton, where she led major client relationships for the marketing intensive group.

Rosa graduated magna cum laude from Yale University and earned a MBA from The Wharton School at the University of Pennsylvania.