Leslie Hurst is a seasoned, well-rounded and passionate marketing executive. She has deep marketing expertise across all disciplines. In addition she has a proven track record in building marketing strategies and programs from the ground up and leading teams to execute flawlessly against those plans.

The majority of Leslie’s career has been at American Express where she developed and led several innovative, award-winning marketing programs and strategies including: Small Business Saturday; Small Business Advertising Campaigns for American Express’ Credit & Charge Cards; OPEN; Women’s Small Business Advocacy social campaigns and Customer Loyalty Marketing Programs.

Given Leslie’s long-term focus on serving small businesses, it was only a matter of time until she evolved that passion into starting her own business founding Hurst Consulting LLC in 2014. Hurst Consulting specializes in developing and advising clients on marketing and brand strategies, leading marketing programs, marketing and sales enablement, content marketing and more. Leslie holds a BSE from the Wharton School at the University of Pennsylvania as well as an MBA from Columbia University.