Alice co-founded Growthkey in 2021, a company providing growth marketing services as well as developing purpose-based new ventures. Before founding Growthkey, Alice held global leadership roles at Tiffany & Co., first as Global VP of Brand Marketing and then as Global VP of Customer, Ecommerce and Omnichannel, where she led the building of teams, strategies, and processes related to ecommerce, customer data & analytics, CRM and Tiffany’s clienteling, loyalty and omnichannel CX – partnering with HQ, 6 worldwide regions of 25+ countries, 300+ stores and 3,500+ salespeople.

Alice also worked at American Express in several roles including as VP of Membership Reward’s Merchandise Category and has held roles in, consulted for or advised companies in a many industries including pharmaceutical, health & wellness, ecommerce and start-up ventures.

Alice holds an MBA from Columbia University in International Business and Management of Organization and a B.S. from M.I.T. in Management Science and Marketing.